Urban Eats
Packaging, Graphic Design
Get ready to sink your teeth into Urban Eats' new line of frozen pizzas, designed specifically for busy young professionals in Australia.
As part of my proposal, Collido created a mouth-watering packaging concept for the "BBQ Chicken & Bacon" flavour, complete with an eye-catching colour scheme that perfectly captures the essence of the pizza.
A presentation takes you through the entire process, from concept to final design, so you can see how the magic happens.
Refinement
After exploring various options inspired by take-away boxes and frozen pizzas, the best idea is selected and pushed further to see its potential.
Exploration
Inspiration was drawn from takeout boxes and frozen pizzas, exploring a
range of design options - some successful, others not - before finalizing the perfect concept.
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